Understanding the "Why": Investigating the Design of Privacy Support Tools (PSTs) through the Lens of Psychological Needs

Human-Computer Interaction

Summary

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Authors

Sara Hahn, Verena Zimmermann, Simon Althaus, Andreas Heinemann, Ephraim Zimmer, Alina Stöver, Nina Gerber

Abstract

Privacy Support Tools (PSTs) help users control their digital data, but face low adoption due to resignation and overwhelm. While current regulations aim to enhance privacy control, users still struggle to manage their privacy. To address this, we explore how PSTs can be designed for long-term adoption by applying the theoretical lens of psychological needs, as their fulfillment motivates users to use a digital product. We conducted in-depth interviews with 15 users and identified Security, Autonomy, and Competence as key psychological needs. From our results, we derive implications and recommendations for the need-sensitive design of PSTs.