ecommerce recommendation teams

Abstract: Generative recommendation constructs semantic IDs for catalog items and predicts the next ID from user interaction histories. However, existing methods face limitations in both stages. First, conventional quantizers may produce imbalanced code assignments and lack coherent intermediate semantic units between individual tokens and complete items, limiting history reconstruction. Second, recommendation models remain dominated by next-item prediction, treating historical interactions mainly as conditioning context and providing limited supervision for recovering persistent preferences across the historical path, particularly when relevant preference signals are distributed over distant interactions. To address these limitations, Structure-Aligned History Learning (SAHL) reconnects the two stages by using the structure created during quantization directly for history reconstruction. Its Semantic Residual Balanced Quantization (SRBQ) forms a balanced token-subspace-item hierarchy, and SAHL reconstructs history at these same granularities. Predictive entropy prioritizes uncertain transitions, while curriculum optimization progressively shifts training to inference-aligned next-item prediction. On four Amazon Review categories, SAHL improves NDCG@10 by 18.6%-30.0% over RPG and 2.7%-6.0% over strong method MHL. Controlled analyses verify balanced code use, the benefit of following quantizer-defined groups during reconstruction, and dependence on user history. The relevant code is available at https://github.com/CQU-MM-Intelligent-Lab/SAHL.

Abstract: Recommender systems learn from observed user-item interactions, but explicit negative feedback is often unavailable. Since deep learning models require negative signals for training, negative sampling methods typically treat selected unobserved interactions as negatives. However, a missing interaction does not explain why a user is uninterested in an item or whether there is sufficient evidence to label it negative. This is especially important in business recommendation, where negative signals should be interpretable and aligned with business objectives. We formulate implicit negative candidate discovery to identify unobserved interactions supported by observed customer behavior. We encode these patterns as symbolic rules, score them based on support, informativeness, and product relevance, and rank the retained rules by evidence. An LLM then interprets the retained rules using business objectives and domain knowledge; the interpretations are combined with the statistical evidence in the final report. We evaluate our method in an industrial B2B setting and across five public recommendation datasets. Candidate-quality evaluations in the industrial setting and three public datasets show higher precision than the evaluated baselines, while symbolic selection improves downstream test PR-AUC by 12.5% over random selection with four negatives per positive example in the industrial task. Our results show that negative candidate validity can be evaluated separately from downstream recommendation performance. This distinction enables evidence-based, business-aligned, and explainable negative selection, improving both interpretability and model training in sparse, skewed, real-world recommendation settings.

Abstract: Personalization has long relied on customer data to infer what an individual is likely to value. We call this customer evidence: the customer's historical behavior and preferences. Generative AI extends personalization by allowing providers to supply changing situational information at the moment a response is produced, without encoding every condition in advance. We define this provider-side context as information about what is possible, permitted, or advisable now. This flexibility creates a new problem: once context becomes easy to supply, more is not necessarily better. We develop a theory of context sufficiency in which the relevance of context to the customer's current intent matters more than its volume. The theory identifies four states, insufficiency, sufficiency, saturation, and interference, and introduces the Context-Sufficiency Frontier to locate the minimal relevant set. In a full-factorial experiment with a generative recommender at a large home-furnishing retailer, relevant context improved appropriateness, while irrelevant context reduced it and destabilized retrieval. The framework shifts personalization from supplying more context toward identifying what the current interaction actually requires and enforcing constraints throughout the service process.

Abstract: Retrieving similar mobile applications (apps) is essential for researchers, developers, and end-users. Researchers use similarity detection to study app ecosystems and trends, developers for competitor analysis, and end-users for focused app recommendations. Existing approaches rely on embedding-based retrieval, which captures semantic similarity but fails to identify functionally similar apps. To our knowledge, no prior work has applied large language model (LLM)-based filtering to this task, due to the high computational cost of evaluating large numbers of app pairs. To address this gap, we propose ReFilter, a hybrid framework that first Retrieves semantically related candidate apps using embeddings and then applies LLM-based contextual Filtering to identify true functionally similar apps with higher precision. This design balances efficiency and accuracy, achieving an F1-score of 90% for retrieving similar apps. By improving the relevance of app alternatives, ReFilter enables more accurate app comparisons and supports improved ecosystem understanding, competitor analysis, and recommendations.